More and more businesses have started taking local SEO as
important as the organic SEO to boost their performance after going through
some recent survey reports. The numbers of recent surveys, conducted globally
to analyze the changes in the buying behavior, highlight the increased
importance of local SEO with a couple of years. Also, the Covid-19 pandemic
made local SEO Oxygen for the businesses. Leading SEO and digital marketing
companies have started offering local SEO packages designed to help the
businesses get quality leads from a target area.
Ten
Benefits of local SEO to Succeed in 2020 After Covid-19:
1. Supports your business to appear in Google’s 3-Pack
redesigned to suit mobile users better
2. Increases web traffic because of local searches
3. Keeps you competitive to neighboring businesses
4. More leads with the high conversion rate
5. Supports to survive and grow in a challenging marketing
environment
6. Quick sales growth because customers now prefer to deal
with a nearby store
7. Increased numbers of repeat customers because of proximity
8. Builds a community of brand loyalists because of
improved relationship and trust
9. Your business website gets more reviews and citation to
rank higher
10. Reduces advertising
and marketing cost; it is the primary need of businesses after Covid-19 pandemic
Ten
Statistics to Show Why You Need To Hire Local SEO Agency:
1. 72% of consumers visit the store within 5
miles distance after finding it in local search results.
2. 97% of potential buyers learn more about your business
through local search results
3. 88% of mobile searches turn in to either a call or a
visit within 24 hrs.
4. 18% of local mobile searches tend to make a purchase
within one day
5. Searches with “Near me” and “close by” increased 900%
since 2018
6. 28% of local searches convert into a purchase
7. 92% of buyers pick the business that appears in the
1st-page local search results.
8. 4 in 5 shoppers trust local search results to get the
local information.
9. 46% of total Google searches intend to get local
information.
10. 78% of location-based searches convert in an offline
purchase.
Ten
Local SEO Tips for 2020 That Will Definitely Benefit You:
Covid-19 pandemic has changed the way of marketing because of a
significant shift in buying behavior and changed priorities. The number of new
norms will also make dealing with nearby sources more beneficial. ‘Vocal for
Local’ will also increase the importance of hiring the best digital marketing
company with specialization in local SEO. What are the essential elements of the best affordable local SEO package?
1. Register at Google My Business
2. Use the best performing keywords
3. Mention location in the title tag,
headings, body copy, meta description, and footer
4. Leverage the benefits of local directories
5. Focus on getting reviews and referrals
6. Use geographic schema markup
7. Build quality backlinks
8. Use local SEO friendly URLs
9. Leverage the benefits of social media
10. Optimize on-page parameters including web content
Concluding
Note:
The
successful local SEO needs a strategy designed with goals in mind. Local SEO is
the most cost-effective marketing tool; however, it needs a proven
specialization of the hired digital marketing company for local SEO. Some
Covid-19 impacts on buying behaviors and business practices are going to stay
for the years to come; strategic local SEO is going to be at the core of
marketing plans of businesses targeting particular communities in specific
geo-locations.
Source:- https://twenty7inc.in/leading-seo-and-digital-marketing-companies-have-started-offering-seo/
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